Howl will celebrate two years of cheering on ASU in September. GF File Photo by Graycen Colbert
In this month’s School Spirit feature we take a look at another aspect of a spirit team, the mascot. No furry character is more recognizable in northeast Arkansas than ASU’s rowdy Red Wolf Howl. This month we check in on a few of Howl’s specific interests and hear from ASU’s Assistant Director of Athletics for Marketing and Promotions, Gleen Hart.
Howl has always had a flair for dramatic entrances. As a young Red Wolf he burst onto the scene and was introduced to the A-State family during the second quarter of ASU’s home football opener against Texas Southern on Sept. 6, 2008. Ever since that moment, Howl has been the face and the fur of ASU sports.
“He’s been a tremendous success, even more than we could ever have expected.” Hart shared. “Howl has increased the positive exposure for the athletic department in the community.”
Howl replaced his predecessor Red, but still carries on much of the same characteristics of the former ASU mascot. Howl is always excited and rowdy on ASU Gamedays, getting fans young and old alike into the spirit of rooting on the home team at ASU Stadium, the Convocation Center, or throughout the community.
“We had Red previously and we worked as a group to play off that and come up with a great character in Howl,” Hart said.
During last season’s home football schedule, Howl took up a new hobby. Motorcycling. The Red Wolf led the ASU football team onto the field before each home game, all while revving the engine of his very own Harley motorcycle.
“We wanted to produce a festive atmosphere leading up to games with Howl and the fans,” Hart said. “Since then it has kind of become a tradition for Howl to do that.”
In addition to his work with ASU athletics, Howl makes various appearances at local schools, birthday parties and community events. Howl and the Red Wolves brand are such a staple of the university its hard to believe it has only been two years since they first arrived.
Howl is so excited about Red Wolves’ athletics that he has his very own Facebook and Myspace pages. Follow the links to find his pages and add him as a friend today to stay in the loop about what’s going on with the rowdiest Red Wolf in town and all of ASU athletics.
“Howl will continue to be an integral part of our athletic department,” Hart said. “He definitely has a bright future ahead here at ASU.”
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